Collect Rejections like Achievements
After Rejection:
Ask:
- Why not?
- who is one person you know who would really like this?
- What would make this a no-brainer for you?
- What would you pay for that?
Keep Experimenting with your offer/business; don't quit until you have edited / gotten feedback & asked 100 times
Market Validation is Non-Negotiable
- can you get 3 paying customers in 48 hours? >- make something super simple and ship it and sell it to validate the idea
Find your Audience and Ask them Questions
- What frustrating you the most at X or with Y?
- How would having X make your life better?
- What do you think X would cost?